The Routes of the Olive Tree
The presence of the olive tree has marked not only the landscape but also the everyday lives of the Mediterranean peoples. A mythical and sacred tree, it is associated with their rites and customs and has influenced their ways of life, creating a specific ancient civilisation, the "olive tree civilisation".
The Routes of the Olive Tree are itineraries of intercultural discovery and dialogue based on the theme of the olive tree, a universal symbol of peace and dialogue. They also involve various cultural events and activities geared towards enhancing the history of this invaluable tree, for the benefit of the olive oil-producing regions.
- dialogue among "olive tree civilisations",
- stocktaking and safeguarding of the olive tree heritage,
- enhancement and international promotion of the olive tree on behalf of the local economies, by creating “synergies” among heritage, tourism and sustainable development.
The "Routes of the Olive Tree" were inaugurated in 1998, and are organised by the highly dynamic Euro Mediterranean Olive Tree Cultural Foundation based in Messenia (Greece) comprising a wide range of institutions, organisations, universities and Chambers of Commerce in Mediterranean and European countries.